The Temple of Tums
AD: Amelia Carney
CW: Jordan Gravely
CD: Sebastian Cuevas & Sergio Leon
Uncomfortable tummy troubles are…uncomfortable.
Especially as we age. Fortunately, Gen Z has a coping mechanism for uncomfy things: building communities around them that are campy, funny, and fun. Think “Chicago Rat Hole”.
TL;DR
We pitched creating a Tums cult disguised as a loyalty program 😂 thanks be to Tums…tumstumstumstumsTUUUUUMS!