Cervical Cancer Awareness with Elle Smith
Paid Social Campaign
AD: Amelia Carney
CW: Erin Ayalp
CD: Jennifer McArdle
Miss USA partners with Hologic for Cervical Cancer Month to spread awareness.
Former Miss USA Elle Smith has made it her mission to spread the word about how dangerous Cervical Cancer is. She was inspired to do so after her grandmother lost her battle with it in 2015.
Since then…
Elle has used her platform to tell people where to get tested, how early to get tested, what kinds of questions to ask, and that it can affect you early. Hologic partnered with her to help spread that message through a paid social campaign during the month of January.
